Images, videos, demos, infographics and other forms of content marketing can be effective when trying to send a message to your audience. 

Memphis Flyer
Best of Memphis 2013

Non verbal communication makes up 2/3 of all communication. Body language, eye contact, physical distance, a strong hand shakes, clothing and posture are all part of a first impression. Are you communicating the right message?

Make Facebook, Instagram and Twitter hashtags (#) relevant to your content and do not overuse them. 

Consumers are reaching for their mobile devices 150 times a day. Make websites, content, and whatever you’re using to communicate with to consumers mobile-friendly.

CNN thinks Memphis' Earnestine & Hazel's is one of America's best dive bars. And while most of us who live in the Bluff City can probably imagine sets of criteria that might place the ambiance-laden joint somewhat lower in the rankings even on a list of Memphis dives, it's still a well-deserved honor.

The most interesting thing about this development, however, is the comment thread that seems to suggest that no bars on the list can be "real dive bars," by virtue of being included on the list. (HowHeisenbergian!)

Although the days have long past since one might contract syphilis from the ice cubes (to borrow an image from John Kennedy Toole), perhaps some denizens of the South Main tavern can chime in, and assure CNN's viewers/readers that, for everything else it may or may not be, E&H is, without a doubt, a dive that reeks of heavenly burgers, and, though less literally, vintage copulation.

UPDATE: E&H is getting a lot of love this week. Thrillist.com just named the Soul Burger one of the nation's best. Hat tip to WPTY/WLMT's Cameron Harper (@NewsCam on your Twitter machine) for sharing.

Title: Broad Avenue Uses Art to Spark Redevelopment
Publication: At Home Memphis
Date: July 2013
Author: Kristen Waddell

Title: Keep on Truckin'
Publication: Health and Fitness
Date: July 2013
Author: Amy Goode, Kristen Waddell , and Hailey Thomas

Title: Keep Moving Forward
Publication: Health and Fitness
Date: July 2013
Author: Kristen Waddell